Journey Builder Tag

How Offprem delivered a Winning Loyalty Solution for Dunlop Sports Americas At Offprem, we believe in helping brands not just participate, but dominate their market. That's why we're incredibly proud of the work we've done with Dunlop Sports Americas. This client, a true leader in their...

Automation in Marketing Cloud Automation in Marketing Cloud can be accomplished in two different tools: Automation Studio (clever name) and Journey Builder. So, what are they? And how do they differ? Why have two automation tools at all - isn't that redundant? What is Automation Studio? Automation...